Mother's Day 2020
The "Mother's Day" project was launched during the first months of the pandemic, in an effort to bring hope and support to our community.
We commissioned our friend, New York based Stanislaw Boniecki to capture intimate portraits of his wife, the casting director Ania Jozwiak, in the final days of her pregnancy while they were quarantined in their apartment. As part of the project, we donated 100% of the proceeds from the sale of eight products to the Institute of Mother and Child in Warsaw, a hospital and research facility, an institution very close to our hearts. The donation helped the Institute to purchase safety measures to help stop the spread of Coronavirus as well as improve the experience of those being treated on the wards during the pandemic and helping the Institute's young patients, their parents, and hospital personnel to feel safer and focus on fighting for the patients'health and wellbeing